How peer to peer fundraising can improve the performance of your events by up to 40%
19 July 2012
Peer-to-peer fundraising is a term that describes the activities of key supporters who fundraise on your behalf among their own networks of families and friends. With increasing adoption of social networks (both online and traditional) this is a rapidly expanding area for both income generation and community engagement, often returning growth rates of 40% or more par annum.
Drawing on the latest research from Blackbaud in Australia, we have identified insights and recommendations, as well as exploring what those findings mean for charities here in the UK. The slideshare deck opposite describes the best practices and someof the tools availablke in the UK that could boost the performance of your events.
Taking this a stage further, we have developed an Events Healthcheck. This diagnostic workshop identifies and analyses critical stages in the eventers’ relationship journey, and generates ideas that you can put into action immediately.
If you find this helpful and you are interested to find out more please feel free to contact us at info@purple-vision.com,
